Services
Individuals
Let's tailor a strategy just for you. Together, we'll determine the perfect approach based on your needs, timeline, and goals. Stay authentic and maximize your efforts with a personalized plan that aligns perfectly with your energy and objectives
Businesses
I love crafting social media strategies that feel authentic and personal. Let's design your online presence to resonate genuinely with your audience, ensuring your brand shines uniquely on every platform
Groups
Best Practice Workshops are my favourite way to share my top-tier social media insights from 6 years at the leading social media company. Join me as I reveal the secrets I've shared with creators and businesses worldwide
Initial Analysis & Scoping
First, let’s take a look at what you have, whether it’s an idea, a head start or a full on blossoming social page that you want to translate into business
Understanding your goals and potential
Defining what success is going to look like for you is extremely important. Growth, engagement and collaboration are strategically very different to plan for, so let’s explore together what your goals are and where we need to develop your potential and focus your energy
Social media platform selection and strategy development
The social media landscape is ever evolving, and depending on your decided goals selecting the right platform(s) to put energy into is crucial, from there we can build out your strategy and customise. making sure your work is working for you
Content calendar creation and management
Probably the most frequently asked question I got at Instagram was what to post, should I do videos, photos, lives. How often? How long? After we understand your audience, your goals and where we are going to focus, the next step is a content creation plan that helps you to succeed in a sustainable way
Community management and engagement strategies (including safety)
You have your page, your amazing content and now you want to get people to connect with it, lets be honest, you’d probably love to go viral. Here we can look at ways to get your content to that next level. AND we look at my favourite topic, how to keep your accounts completely safe, making sure your audience feels good too
Social media advertising campaign management
There are a lot of things that you can do organically, but there are also lots of ways you can pay to play. Here we can explore ways to spend money to earn distribution, if it makes sense for your brand
Branded Content & Monetization opportunities
Influencer marketing is one of the fastest growing markets for advertising, it’s growth rate is upwards of 10% p.a. and the spend is in the billions, want to know how you can dip your foot into this pool? We can see if taking on branded opportunities is right for you, or if you can collaborate with a creator to leverage their followers
Understanding my data and using analytics to inform my content
I love teaching creators and brands how to use data and analytics to help them inform the content. Making the numbers work for you and letting your audience speak to you is the important next step in cementing the difference between short term success and a long term drumbeat